ABOUT

Hi there, thanks for visiting my site! I wanted to start this section with my top 5 strengths (according to StrengthsFinder) to give you an idea of how I can best contribute:

  • With my Futuristic strength I’m inspired by the future and what could be. And able to inspire others with my visions of the future.

  • With the Strategic theme strength, I’m able to create alternative ways to proceed. Faced with any given scenario, I can quickly spot the relevant patterns and issues.

  • As someone with the Learner theme strength I have a great desire to learn and want to continuously improve. In particular, the process of learning, rather than the outcome, excites me.

  • The Self-Assurance strength means I possess an inner compass that gives me confidence that my decisions are right.

  • The Relator strength means I enjoy close relationships with others. Finding deep satisfaction in working hard with friends to achieve a goal.

Currently I’m a Conversation (Voice User Interface) Designer on the AVS team at Amazon, I’ve spent my career as a UX designer striving to make experiences lovable.

I am someone that turns ideas into actionable products and services. An optimistic problem solver. I work to transform ambiguity into clarity. Deeply curious, I ask the right questions. Seek understanding. And find the work arounds to make ideas come to life, always putting the user first. Always.

People don’t buy products and services. They buy solutions to their everyday needs, wants and desires. 

It’s not just about UI or making an experience pretty for me. But rather, the opportunity to take a point of pain or frustration or an idea and go after it. Grappling around the deep problems.

  • How do we enable this behavior?

  • How do we make this easier?

  • How do we simplify this?

  • How do we make this enjoyable?

As Jonathan Ive put it, "Simplicity is not the absence of clutter, that's a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product. The absence of clutter is just a clutter-free product. That's not simple."

This mindset helps us partner together to create an experience that captures or evokes an emotion. That achieves what we set out to achieve. That adds ease. Adds beauty. Adds simplicity. That solves the problem(s).